Extramarks

"Social Media" Branding

Extramarks is a distinguished learning ecosystem which promotes independent learning via digital learning solutions, in a fun and engaging manner.

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CLIENT

Extramarks

DELIVERABLES

Creatives/Digital Ads

LANGUAGE

English

RELEASE

Since August 2019

PROBLEM STATEMENT

Being one of the leading educational technology company, Extramarks needed a subtle yet consistent branding design for their social media posts that could boost their brand awareness.

OUR SOLUTION

Dramantram created a unique brand identity for Extramarks by modifying their existing brand language and making it student-centric to seize their attention.

Steps Taken

After our initial discussion exchange of ideas while prioritizing client’s requirements. We created a character library that was cohesively aligned and complemented their brand colors.

It was followed by the selection of layouts, typeface, and fonts to create an aesthetic appeal and increase engagement.

The revamped brand language made its social media presence stronger and helped Extramarks earn instant brand recognition among its target audience.

Research

Background Research

Vision, Mission & Goals

Market Landscape

Target Audience

Positioning

Brand Archetype

Brand Promise & Personality

USPs & Value Proposition

Brand Voice & Messaging

Deliverables

Quality Check

Feedback & Iterations

HD Files In All Formats

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+91 9599571599