"Social Media" Branding
Extramarks is a distinguished learning ecosystem which promotes independent learning via digital learning solutions, in a fun and engaging manner.
Since August 2019
Being one of the leading educational technology company, Extramarks needed a subtle yet consistent branding design for their social media posts that could boost their brand awareness.
Dramantram created a unique brand identity for Extramarks by modifying their existing brand language and making it student-centric to seize their attention.
After our initial discussion exchange of ideas while prioritizing client’s requirements. We created a character library that was cohesively aligned and complemented their brand colors.
It was followed by the selection of layouts, typeface, and fonts to create an aesthetic appeal and increase engagement.
The revamped brand language made its social media presence stronger and helped Extramarks earn instant brand recognition among its target audience.
Vision, Mission & Goals
Brand Promise & Personality
USPs & Value Proposition
Brand Voice & Messaging
Feedback & Iterations
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